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CAPSULE COMMUNICATIONS LTD
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Capsule Comms supported the retail launch of VEGAMOUR into the new Sephora flagship store in Westfield, London.
To maximise the launch of VEGAMOUR into Sephora’s long-awaited UK flagship store in Westfield, Capsule Comms organised a series of 1:1 media meetings with VEGAMOUR’s founder Dan Hodgdon and key top tier media, to discuss the business history, ethos and UK expansion, spotlighting the Sephora exclusive launch.
Taking place in SohoWorks, a stone’s throw away from Westfield, where the new Sephora store resides, Capsule Comms organised a VEGAMOUR branded room to immerse guests in the exciting launch and continue to drive brand and product awareness for VEGAMOUR within the UK market.