INTEGRATED
CREATIVE
STRATEGIC
COLLABORATIVE
DIGITAL
INSIGHT DRIVEN
COMMS

BATISTE

Represented since: 2013

Key stat: Two cans sell globally every second

Launched Batiste’s first vegan Dry Shampoo, securing over 100x pieces of editorial coverage on launch across national, lifestyle and beauty media

NUFACE

Represented since 2021

Tiktok trending device throughout 2022, with users posting their at-home before and after results which went viral

The launch event for NuFACE Mini+ in the UK achieved a total social reach of 18,479,033

CURRENT BODY

Represented since 2021

The Dr. Harris Silk Anti-Wrinkle Sleep Mask amounted to a waiting list of 5,000 just 48hrs after launch.

The CurrentBody Skin LED Light Therapy Mask featured in the Season 3 premiere of  Emily In Paris – Netflix’s no.1 show in 94 countries, generating an editorial reach of 95,296,350

SCULPTED BY AIMEE

Represented Since 2018

Sculpted by Aimee’s first ever mascara, MyMascara, sold out in only 23 minutes when it launched.

In 2022 alone, Sculpted by Aimee was featured in the press over 500 times, including multiple appearances in The Sunday Times STYLE and on ITV’s This Morning.

CHARLES WORTHINGTON

Represented since 2022

Over 25 years of professional hair care experience

Launched Charles Worthington’s Grey ColourPlex range with a dedicated campaign that resulted in a total reach of 1,107,800.

BRIOGEO

Represented since 2023

Clean, high-performing ingredients personalized for your hair type

Briogeo to be relaunched into the UK market to empower and educate their community through relatable comms.

VEGAMOUR

Represented since 2022

Vegamour hair serum has developed a cult following in the US since launch, selling one every 22 seconds

The UK launch event, generated 141 editorial pieces and social content

ZIIP

Represented since October 2022

The ZIIP device is known as “the holy grail of treatments” with celeb fans including Jennifer Aniston and Kim Kardashian.

Following the launch event, a coverage reach of 5,000,000 was achieved

INTUISSE

Represented since 2022

NAD+ declines within from the age of 25 – by up to as much as 50% by the time we reach 40 years old.

In the first two weeks of official launch, Capsule generated a total editorial reach of 6,300,000 for the brand.

VIVISCAL

Represented since: 2019

Six months after taking Viviscal, 92% of patients observed improvements in thickness of the hair.

Expert partnerships with Halley Brisker and Hannah Gaboardi generated a total of 1,030,430,683 editorial impressions across consumer beauty and health media

DECK OF SCARLET

Represented since 2021

100% clean, vegan, and hyper performance formulas.

Secured 262 pieces of editorial coverage in their first year, with a reach of 365.5 million

GOOD HABIT

AKT

Represented since May 2022

Over 3,800 5* reviews

In the first 8 months of working together, Capsule Comms generated 154 pieces of coverage with a total reach of 549,560,761.

ARM & HAMMER

Represented since 2015

Whitens teeth in just 3 days.

VIP partnership content reached an audience of over 1,200,000 collectively.

TOPPIK

Represented since 2017

Easy to use, Toppik can be applied in seconds with just 3 simple steps.

Alex Bowen, Celeb Ambassador generated 35,318,013 total editorial reach

WATERPIK

Represented since 2018

Up to 50% more effective than string floss for improving gum health.

Partnered with Ryan Thomas whose content reached an AER of 2.8%.

PEARL DROPS

Represented since 2016

Pearl Drops is the original Professional Whitening Specialists with over 50 years of Research and Development.

In 2022, the Pearl Drops TikTok campaign garnered a total reach of over 1.5 Million, with over 500,000 views.

TROJAN

Represented since 2021

TROJAN® Brand Condoms are 98% effective when used consistently and correctly.

896,089,865 total reach across press office editorial results in 2022.

LUNA DAILY

Represented since 2022

The World’s FIRST natural, eco alternative to single-use cleansing wipes.

Garnered over 500 Million editorial reach in year of launch

FEMFRESH

Represented since 2015

Soap free, pH balanced and have been clinically tested under dermatological and gynecological controls

Brand expert Dr Frankie Jackson-Spence’s content for 2022 achieved an impressive AER of 16.8%

NAIR

CONFESSIONS OF A REBEL

Represented since September 2021

The first ever fragrance brand to be built in collaboration with over 50,000 American consumers.

Since launching into the UK, Capsule Comms secured 255 pieces of coverage for the brand with a total reach of 34,294,013.

REPLENS

Represented since 2021

Replens MD TM immediately soothes dry vaginal cells and then helps replenish moisture for up to 3 days of long lasting relief with one application

Brand Ambassador Rachel Lugo took part in 12 radio broadcast interviews with a total audience reach of 1,200,000 for the Replens Menopause Awareness Campaign in 2022.

AMANDA HARRINGTON

14 DAY MANI

Represented since 2023

With manicures at home at an all-time high, 14 Day Manicure is an accessible choice – no appointment necessary.

To launch into the UK market through relevant activations to drive relevancy within the beauty and nail category.